项目编号: | NE/M007839/1
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项目名称: | A Radar Satellite Early-Warning System for Tropical Deforestation |
作者: | Heiko Balzter
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承担单位: | University of Leicester
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批准年: | 2013
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开始日期: | 2014-12-12
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结束日期: | 2015-11-06
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资助金额: | GBP8046
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资助来源: | UK-NERC
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项目类别: | Research Grant
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国家: | UK
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语种: | 英语
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特色学科分类: | Agri-environmental science 
; (40%)
; Development studies 
; (20%)
; Environmental planning 
; (20%)
; Tools, technologies & methods 
; (20%)
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英文摘要: | The market assessment research will review potential users of information services on deforestation, patterns of activity, the ways in which they buy and the motivations for purchase of forest monitoring data and analysis. It will provide an overall picture of demand whilst highlighting markets to prioritise and target (based on size, accessibility, demand). In addition, competitors and substitute products will be analysed. The information will be synthesised to create a picture of markets to target and required features of the product and service.
The work will inform our understanding of which segments of the market to target (countries, NGOs) it will also inform on the basics details of product & service design and delivery. This will be of vital importance as we decide of the nature of the service, the extent to which the product needs to be refined and developed. At present it is envisaged that a stand-alone commercial entity will be created providing both data and consultancy services to global users of the data. The follow on funding will support the planning for the organisational model and structure for delivery, through the development of a hard evidence base to support decisions on investment and resources allocation. It will subsequently guide the development of a marketing plan. |
资源类型: | 项目
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标识符: | http://119.78.100.158/handle/2HF3EXSE/101822
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Appears in Collections: | 科学计划与规划 气候变化与战略
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作者单位: | University of Leicester
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Recommended Citation: |
Heiko Balzter. A Radar Satellite Early-Warning System for Tropical Deforestation. 2013-01-01.
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